Guest Speaker Visits Principles of Marketing Classes

Gerald Stern visited both of Noel D'Allacco's Principles of Marketing classes to discuss the various Social Media outlets available to businesses today.

Gerald has over 25 years of marketing and sales operations experience in both corporate and agency environments. His extensive knowledge of creative services, internet technologies, system development, production, fulfillment and customer service provides the foundation for program involvement from concept through execution. Prior to founding his company, WOW Production Services, Gerald worked as the Director of Production and Fulfillment at Prodigy Communications Corporation.

During his 13 years with Prodigy, Gerald was responsible for all software packaging, promotional materials and direct mail promoting the Prodigy Internet service. Gerald was also the Graphics Production Systems Supervisor at Coopers and Lybrand for 7 years and prior to that.